top of page
  • Writer's picturebreakthecodeindia

Which Platform to Choose For Your Business? Online vs Offline.

Updated: Jul 14, 2020


Online Business or Modern Business

Online Business or e-business is any kind of business or business exchange that comes with sharing data online. Trade comprises the trading of things and administrations between organizations, gatherings, and other people and maybe viewed together of the elemental exercises of any business. Online Business is very Necessary because it will help to get a large audience and to get higher engagement.


Offline Business or Traditional Business

Offline business is a kind of business that a person can do in their locality. You require a physical store for Doing your business. The customer has to visit your store to get the goods or services. A person has to invest a large amount of money to offline business.


Some of the criteria you have to know before starting your business. Make your decision wisely before choosing your platform:-

Startup cost

Online Business:-

The Biggest reason to start an online business is just you need to have a good idea and your product and where you want to place your product on which online store, you just need a small investment as compare to offline business.

Offline business:-

To start an offline business you need to have a large amount of investment for your physical store, you need to have a good idea and a location where you can sell your product or services.



Visibility

Online business:-

When you start doing business online your store or your product is visible to everyone who wants your product. It's as per you on which area or in which division you want to showcase your product.

Offline business:-

When it's an offline business you can be visible in your local area. you have a very low amount of footsteps at your store and less visible as compared to online business.




Competition

Online business:-

Grabbing people’s attention online has never been harder. For that reason, online businesses got to analyze market data and target specific niches that will be dominated profitably, for instance, marketing research for amazon using tools like the Ama top product analyzer allows retailers to identify high-margin opportunities that aren't easy to spot.

Offline business:-

But because not all people can afford to open a physical store, a store with a strategic location is often all you would like to urge people’s attention and obtain your products ahead of them. Furthermore, by building a community around your store, you'll attract far more pedestrian traffic which directly translates into more sales.



Availability

Online business:-

The online stores are working 24*7 which means you can shop any time you want and from any place.


Offline business:-

The Offline stores are working as per there timing you cant shop anytime you want and if you want to purchase anything you need to go there and have to purchase from there at the time when they are working.



Advertising

Online business:-

Thanks to the internet because of which you can promote your product online on many platforms such as social media, on applications, on websites on many platforms with the help of that we can advertise and can get sales.


Offline business:-

In offline business you cant do that soo easily it requires a high budget to advertise your product because you can advertise through banners, pamphlets, billboards, and other, means which cost you more than online advertising.



Convenience

Online business:-

Websites are a more convenient way for shopping as they provide customers the power to seek out products and compare prices Easily. Additionally, they're ready to shop from anywhere within the world.

The advantage of convenience isn't only for customers it also benefits entrepreneurs to manage there business no matter where they're. this manner you'll make money even while you’re on vacation.


Offline business:-

In Offline business, you cant compare every product you can't get a review of the product and as we have seen in the upper paragraph you cant do business from anywhere you want.


So as per that we can say that Online Business is very profitable and feasible as compare to offline business.







26 views0 comments
bottom of page